https://www.zacmcgroarty.com/about daily 0.75 2022-10-20 https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/01ce0cba-e8e6-4b34-8ef9-71a97064521f/14543657_10209270609036349_5848924153644248304_o.jpg About https://www.zacmcgroarty.com/enrollment-strategy daily 0.75 2022-10-15 https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/8b6a2679-5d1e-466e-8289-2be6c84b64f5/FactSheet.png Enrollment Strategy - Program Fact Sheets Custom tailored for each program to attract prospective students based on academic offerings and career prospects https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/e2240b65-17e6-4332-bd0d-619408d13d3d/MailChimp3.png Enrollment Strategy - Email as a CRM While the university prepared to rollout a fully fleshed out CRM, CLA’s Marcom Team took to Mailchimp to create on-brand messaging utilizing the automation tools available to create timely messaging based on each students needs. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/d5317bdd-b300-4887-8738-16e97a39ca9b/FactSheetAAS.png Enrollment Strategy https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/6f36b72c-c514-4ff2-bdb8-796471dc9671/Brochure_InteriorOptions.png Enrollment Strategy https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/241ee969-86ab-4906-a01c-316482f06536/Brochure_FrontBack.png Enrollment Strategy https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/7e819da9-5703-4da7-9468-1c2d8144901e/CherrydelphiaHeader.png Enrollment Strategy - Cherrydelphia An award winning landing page for accepted students, internally branded as the “non-tourists guide to Philadelphia” https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/1664461471818-XCIZBDANQ9Y3FLW7QW0L/Covers.png Enrollment Strategy https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/20a01c07-e90d-46b6-a072-93e6f5ac1745/Brochure_FullSpread2.png Enrollment Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/d9d4cb8c-685c-4a15-a126-c5b4ef899af9/Brochure_FullSpread.png Enrollment Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.zacmcgroarty.com/home daily 1.0 2022-10-14 https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/69ab94e4-5d73-47e4-a4ee-abc8b87868e4/DigitalAdvertisingTeaser.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/ee1bb9b8-ea24-4b52-bb02-fe7e57c73c44/UIUX_Intro2.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/87331093-1e0b-409f-a185-ce558440f0ee/Header+copy.png Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/e83f729f-b4fe-4ea1-b23b-d24ccfd9fa0e/Teaser_EnrollmentStrategy2.png Home - Make it stand out Enrollment Strategy | Temple University’s College of Liberal Arts https://www.zacmcgroarty.com/digital-advertising daily 0.75 2022-10-14 https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/c5498b65-ae81-4461-b2dc-9b3edb48dd0a/LandingPages.png Digital Advertising - Custom RFI Landing Pages Ads directed prospective students to a concise RFI-focused landing page. Upon submission, our Mailchimp CRM responded with plain-text emails from department representatives to begin the ever important human to human connection that our research showed — drove real results and increased enrollment. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/562e0e92-9022-4f00-86d3-6c2399e9a5d9/DigitalAdvertisingHeader2.png Digital Advertising https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/2791ff0d-64c9-4f37-bc37-d900b6d4f023/MPPAds_3Up.png Digital Advertising - Program Fact Sheets Custom tailored for each program to attract prospective students based on academic offerings and career prospects https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/e9836828-402e-4d95-bf8e-ef124b1f9642/MPPAds_22.png Digital Advertising https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/ce155066-d330-40bc-9b2e-d3b5f9581d64/GISAds_Overshoulder.png Digital Advertising https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/55f3244f-f4d8-4150-be29-1266a28c5e51/GISAds_3UP.png Digital Advertising - Cherrydelphia An award winning landing page for accepted students, internally branded as the “non-tourists guide to Philadelphia” https://www.zacmcgroarty.com/contact daily 0.75 2022-10-14 https://www.zacmcgroarty.com/print-design daily 0.75 2022-10-14 https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/cc011f2f-605e-4a3d-8315-0b5e4b2fdc43/EventsSpread.png Print Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/b956626c-06af-4d0a-937f-7b187b9f8ca2/Cuprap1.png Print Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/de2112e6-0d41-4745-995e-d4dacc327063/Cuprap3.png Print Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/68b93109-27ca-417b-ae3a-aacb8e3bd4ac/T_APRIL+10+-+06.jpg Print Design - Drexel’s MBA Campaign To promote the Drexel LeBow MBA, regional print advertising raised awareness of the programs prestige and flexibility. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/d35b5861-6d2b-4c50-a30b-f886ce557422/CuprapCover.png Print Design - CUPRAP’s All Working Together Whether driving membership growth, or reaching out to the next great sponsor, CUPRAP is prepared to continue to it’s rise as a go-to organization and conference for higher education professionals. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/fd55128b-d16f-449e-95f8-514792d26d7d/ByTheNumbersSpread.png Print Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/161dcea3-25cb-4956-a427-9dee9eee83c0/hirevisability_670.png Print Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/5ab45b4a-5598-4d95-89ab-0f338e1f6bb4/Header.png Print Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/9de20787-cfdf-4818-a859-623d1deff278/CoatesSpread.png Print Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/7029b0c1-f427-4acd-827f-2132fccb3389/gamechanger_670.png Print Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/715c426a-248e-4814-92ea-503fb55855b9/AnnualReportCovers2.png Print Design - Temple University Annual Reports They don’t have to be dry. We created editorial style designs for the yearly college annual reports to engage readers and spread the message of the value of the liberal arts. Download a full report here. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/aebf2276-f391-49bb-835a-4ed5c19f290d/GraphicThinkingSpread.png Print Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/8737a63c-6efc-4810-8085-3943949a69fe/Cuprap2.png Print Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.zacmcgroarty.com/ui-ux-design daily 0.75 2022-10-14 https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/0c08d2e2-5111-418c-b4d0-eddc28a177de/Style+Guide.png UI/UX Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/9cedd3f7-d779-4305-b06f-74b2dbcdddd9/Admissions.png UI/UX Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/b5d9ba03-67c3-4dbd-889f-e9a9d4fc2472/MarcomHeader.png UI/UX Design - Temple Web Migration The College of Liberal Arts Marketing and Communications team worked closely with our university level counterparts to design, layout, and migrate the college website to the latest version of Drupal. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/9046f184-88ce-4a21-9369-2227c0f9b840/Typography.png UI/UX Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/80fefd32-e2eb-4d54-9e1c-c8cd42c1b8d0/Fairmount_Start.png UI/UX Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/b928ded5-926a-41f6-bc9c-efed7383c110/Donate+%E2%80%93+1440px+%281%29.png UI/UX Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/a94a4523-e06e-4e82-84bf-65b9d061f3e7/Neuroscience.png UI/UX Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/0c4e7dc0-8d46-4aca-8e67-f7b4c77fdb96/Funding.png UI/UX Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/92256f79-37ed-4db5-aafd-d5a0fd5111e1/Homepage.png UI/UX Design - Fund for Fairmount Waterworks In a collaboration with Schultz & Williams and AG Strategic, the goal was to create branding, design systems and wireframes for the Fairmount Waterworks fundraising arm. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/e5bedae0-1cc9-4d04-8b18-733532d1a960/Homepage2.png UI/UX Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59f08161ccc5c5185d43566d/40f6f3e8-f9f9-4bd2-9b38-454b25dc8878/CLAHomePage.png UI/UX Design - Make it stand out Whatever it is, the way you tell your story online can make all the difference.